Creative Extension: Opening the University to People of Differing Abilities

Antonio Basauri Puelma
Secretario Académico
Carrera de Publicidad
Escuela de Comunicación
Facultad de Humanidades y Educación
Universidad Andrés Bello

Santiago , Chile
(56-2) 6618797
abasauri@unab.cl
www.unab.cl

Chilean Antonio Basauri is a speaker, executive educator, and publicist. His twenty plus years of varied business experience encompasses sales, marketing, script-writing and video production.  Currently Mr. Basauri is teaching in the School of Publicity at the Andrés Bello National University (Escuela de Publicidad Universidad Natcional Andrés Bello ) in Las Condes, Chile . He has taught many courses, seminars and workshops on improving merchandising and marketing strategies, creating innovative publicity and promotional programs and increasing creative thinking for many Chilean students and national and multinational businesses.

Creative Extension: Opening the University to People of Differing Abilities

This session shares a creative Chilean program for young people who have slight cognitive disabilities that make it difficult for them to get access to regular higher education. The program is divided in two years. The first year is an active exploration of abilities and interests. The second year deepens the development of concrete abilities by inserting these young people into protected labor atmospheres, in companies compatible to their different abilities. The project examines the viability of this type of program in the university atmosphere, the impact on the university community, and the benefit for these young people from the academic point of view.